For college athletes.
You've put in the work. The footage exists. The story is already there. What's missing is the system to turn it into a following, brand deals, and income, without taking time away from the sport.
That's what Haymaker is.
Apply now →That's the whole ask.
You compete. You share raw clips when you have them. You capture a moment here and there when we've shown you what to look for. You open the app and tap approve.
Everything else is Haymaker: filming, editing, platform strategy, brand deal sourcing, negotiation, production.
You
Haymaker
What you get
Built systematically, every week, from your sport and your story. Not follower-bought, not viral luck. A compounding audience built on consistency.
Companies pay athletes for sponsored posts. The athletes who have audiences get the deals. We build the audience, then bring the deals to your app.
Not after graduation. Not when you go pro. While you're still in it. That's when the access and the story are at their peak.
Your situation
The sport, the timeline, the goal after graduation. Haymaker works across all of it.
For athletes building beyond the sport.
Ian built 5M followers while he was a full-time NCAA gymnast. The brand deals, partnerships, and platform that came after. All of it came from the audience he built while he was still competing.
Most athletes have everything it takes to do the same thing. The sport. The story. The access to moments people actually want to watch. What they don't have is the system.
Haymaker is the system.
For athletes who want income now.
Companies pay athletes for sponsored posts, and the athletes who have an audience get the deals. Haymaker builds that audience systematically, then brings the deals straight to your app.
You see the terms. You say yes or no. We handle everything else.
You compete. The income builds alongside it.
For athletes with a draft on the horizon.
Teams and brands are watching before you sign. An athlete who arrives with 200K engaged followers is a different asset than one starting from zero.
Haymaker builds that before the draft, so when the moment comes, you're not starting over.
For athletes going into tech, finance, medicine, anything.
The sport ends. The audience doesn't have to.
Athletes who leave college with a real following have a network, a credibility signal, and a personal brand that works in any room they walk into. We build it while you're still competing. That's when the access and the story are at their peak.
How it works
You just compete. Our crew is there every week capturing what's already happening. Nothing changes on your end.
You've been training your whole life. That's years of footage sitting in your camera roll. We dig through it and turn it into months of content.
Group shooting sessions with other Haymaker athletes, lifestyle moments, the story between sessions. When we want something specific, we plan it together.
Real athlete quote coming before launch.
Name, Sport, School
Now enrolling
If you're a college athlete who wants to build something real while you're still competing, this is the system. The window is open now.